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Feeling and Liking Responses to Television Programs: An Examination of Two Explanations for Media-Context Effects
dc.contributor.author | Murry, John P. | |
dc.contributor.author | Lastovicka, John L. | |
dc.contributor.author | Singh, Surendra N. | |
dc.date.accessioned | 2012-09-17T20:42:08Z | |
dc.date.available | 2012-09-17T20:42:08Z | |
dc.date.issued | 1992 | |
dc.identifier.citation | Murry, John P. Lastovicka, John L. Singh, Surendra N. (1992) Feeling and Liking Responses to Television Programs: An Examination of Two Explanations for Media-Context Effects. Journal of Consumer Research, vol 18 (4), 441-451. | |
dc.identifier.uri | http://hdl.handle.net/1808/10102 | |
dc.language.iso | en_US | |
dc.publisher | University of Chicago Press | |
dc.relation.isversionof | http://www.jstor.org/stable/2489257 | |
dc.title | Feeling and Liking Responses to Television Programs: An Examination of Two Explanations for Media-Context Effects | |
dc.type | Article | |
kusw.kuauthor | Murry, John P. | |
kusw.kuauthor | Lastovicka, John L. | |
kusw.kuauthor | Singh, Surendra N. | |
kusw.kudepartment | School of Business | |
kusw.oastatus | fullparticipation | |
kusw.oaversion | Scholarly/refereed, publisher version | |
kusw.oapolicy | This item meets KU Open Access policy criteria. | |
dc.rights.accessrights | openAccess |