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dc.contributor.authorLevitas, Edward
dc.contributor.authorChi, Tailan
dc.date.accessioned2013-04-15T18:00:00Z
dc.date.available2013-04-15T18:00:00Z
dc.date.issued2002
dc.identifier.citationChi, Tailan. (2002) Rethinking Rouse and Daellenbach's Rethinking: Isolating Versus Testing for Sources of Sustainable Competitive Advantage. Strategic Management Journal, 23, 957-962. http://dx.doi.org/10.1002/smj.255
dc.identifier.urihttp://hdl.handle.net/1808/11019
dc.descriptionThis is the author's final draft. The publisher's official version is available from: http://dx.doi.org/10.1002/smj.255
dc.description.abstractIn a recent paper, Rouse and Daellenbach (1999) provide a five-step methodological approach which they feel will cure alleged inadequacies in empirical resource-based research. We suggest, however, that their methodology can provide only a useful aid for expanding our understanding of potential sustainable competitive advantages but will not allow researchers to effectively verify those hypothesized advantages. Specifically, we argue that Rouse and Daellenbach’s methodology is plagued by three major shortcomings: 1) it confuses the important distinction between knowing-how and knowing-what; 2) it fails to recognize the importance of observable variables in verifying the sources of sustainable competitive advantage; and 3) it calls for sampling on the dependent variable.
dc.language.isoen
dc.publisherWiley
dc.titleRethinking Rouse and Daellenbach's Rethinking: Isolating Versus Testing for Sources of Sustainable Competitve Advantage
dc.typeArticle
kusw.kuauthorChi, Tailan
kusw.kudepartmentSchool of Business
kusw.oastatusfullparticipation
dc.identifier.doi10.1002/smj.255
kusw.oaversionScholarly/refereed, author accepted manuscript
kusw.oapolicyThis item meets KU Open Access policy criteria.
dc.rights.accessrightsopenAccess


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