Link: Designing Activity Tracking Solutions for the Soccer Athlete

Abstract

The trending quantified self movement has seen the consumer activity tracking market explode over the past few years. These users have become more and more interested in not only tracking their activity but understanding the value of the data captured. Currently, many of these devices are purpose built for specific activities like walking, running, cycling, swimming, or hiking; all of which are very linear in motion. These movements however, differ greatly to what you would experience playing soccer. These athletes are lacking tailored solutions specific to their needs and unique types of physical movements. My goal is to outline a framework of product parameters that would be necessary to develop successful activity tracking solutions for soccer athletes at the consumer level. I intend to do this by understanding the current market landscape, find gaps within current solutions, and identify valuable data points soccer athletes are looking for. Using this information I will begin developing a proposed product solution around these parameters.