Great Wall Starbucks
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Issue Date
2006-03-29Author
Hacker, Randi
Gatewood, Tyler
Tsutsui, William
Publisher
Center for East Asian Studies, University of Kansas
Type
Recording, oral
Is part of series
Postcards from Asia;0021
Published Version
https://audioboom.com/posts/823975-0021-great-wall-starbucksMetadata
Show full item recordAbstract
Broadcast Transcript: For roughly 2,000 years, the Great Wall--or chang cheng in Chinese -- has snaked more than 4,000 miles through China's topography doing its duty: deterring invasions from the North. It has been somewhat less successful at deterring invasions from the West: neither its width of 5 meters nor its height of 10 has proven effective against consumerism in the form of designer coffee. That's right. Starbucks has opened a new store at badaling, 47 miles outside of Beijing and right along the Great Wall. When you think about it, it's not a bad marketing strategy: the Wall is high, the stairs relentless; what better than an espresso to energize you for the steep climb up? On second thought, make that a double. #ceas #china #tsutsui #gatewood
Description
This is one of hundreds of 60-second radio spots created by the Center for East Asian Studies (CEAS) for Kansas Public Radio (KPR). The purpose of this outreach program is to introduce the people of Kansas to the culture and current issues of East Asia.
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