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    Product Development Plan for a New Pump Concept in North America

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    Towsley, Gregory S. EMGT Field Project.pdf (138.4Kb)
    Issue Date
    2006-12-15
    Author
    Towsley, Gregory S.
    Format
    141778 bytes
    Type
    Project
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    Abstract
    The pump market in North America could be considered bland with regards to innovation in the major industrial markets. In 1990, Igor Karassik asked at the 7th International Pump Users Symposium “And What of the Future?” with regards to centrifugal pumps. He provoked the pump industry to consider innovation and change.

    With a new concept, XYZ Corporation has an opportunity to bring about innovation and change in the market. With product modification for one of XYZ’s existing products, they could position themselves in the market with an innovative product for which the market has asked. As this new product utilizes existing technology, the new product can provide XYZ a more complete portfolio. As an additional benefit, this new product may assist XYZ in gaining additional market share.

    The intent of this project has been to research and develop the product concept for a modification for the North American market. The information in this report provides a recommendation to proceed with the additional research and development stages to continue with the advancement of this new product in the XYZ product development process.
    URI
    http://hdl.handle.net/1808/1234
    Collections
    • Engineering Management Field Projects [236]

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    785-864-8983

    KU Libraries
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    Lawrence, KS 66045
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    Contact KU ScholarWorks
    785-864-8983
    KU Libraries
    1425 Jayhawk Blvd
    Lawrence, KS 66045
    785-864-8983

    KU Libraries
    1425 Jayhawk Blvd
    Lawrence, KS 66045
    Image Credits
     

     

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