Luhrs, Lauren Elizabeth2016-02-182016-02-182012-10-01Luhrs, Lauren Elizabeth. "When in Doubt, Wear Red: Understanding Trademark Law's Functionality Doctrine and Its Application to Single-Color Trademarks in the Fashion Industry". Kansas Law Review, Kansas Law Review Inc. 11/7/2012: vol. 61(1).https://hdl.handle.net/1808/20246This is the published version.When in Doubt, Wear Red: Understanding Trademark Law's Functionality Doctrine and Its Application to Single-Color Trademarks in the Fashion IndustryArticle10.17161/1808.20246openAccess