Hello Kitty Ambassador
Hacker, Randi
Hacker, Randi
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Abstract
Broadcast Transcript: Japan has just added two new words to the language of diplomacy: Hello Kitty. The popular cartoon character was recently called to serve her country as Tourism Ambassador to China and Hong Kong. She follows in the pawprints of Doraemon, the manga robot cat named Anime Ambassador last year in an attempt to "harness the power of pop culture in diplomacy." There is some irony to Kitty's appointment: China is the mother lode of faux kitty knockoffs with sales of about $800 million a year. Whatever. As one of the most powerful brands in the world, Kitty's image can be found on some 50,000 products worldwide including a deluxe leather document case. Think what you will about Miss Kitty: But you can never say she's an ambassador without a portfolio. #hacker #japan #ceas
Description
This is one of hundreds of 60-second radio spots created by the Center for East Asian Studies (CEAS) for Kansas Public Radio (KPR). The purpose of this outreach program is to introduce the people of Kansas to the culture and current issues of East Asia.
Date
2009-10-14
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Publisher
Center for East Asian Studies, University of Kansas
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Keywords
Japan, Hello Kitty, Doraemon, Anime Ambassador, China, Hong Kong